The Benefits of a Cover Letter and How to Write One

The Benefits of a Cover Letter and How to Write One

If you’re looking for work, there are a few non-negotiable in job applications. Writing a cover letter is one of them. Wonder if you can get away with only submitting your resume? Let us answer that question once and for all. Your cover letter is absolutely essential in applying for jobs. Skip this important step and you’re jeopardizing your chance of landing an interview or a call back. A cover letter is an opportunity for potential employers to determine whether your skills and experience are appropriate for the job. Writing a cover letter gives you an opportunity to explain how the qualifications found on your resume apply to the particular job opening. Surprisingly, many job applications skip this important step. First impressions are often the lasting impression an employer will have of you.  Don’t pass up an opportunity to show a potential employer why you are a strong candidate for

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The Importance of Appearance in Landing a Job

The Importance of Appearance in Landing a Job

First impressions matter. While your experience and talent may be what ultimately land you a job, your appearance is the first impression a employer will have of you, and could help you get that call back for a second interview. Research has shown that a first impression is recorded in the first ten seconds of meeting someone and that impression affects how we treat the individual we just met. It’s no different on job interviews. The person conducting your interview will size up your appearance — hair, clothes and accessories — in the first few seconds of meeting you. Professionalism in your appearance is most important, even more so than youth. When it comes to your appearance on a job interview, take time to consider the impression your hair, posture and style give. Don’t overdo it on your hair. Avoid a quick, cheap, boxed dye job before an interview. If

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Job Search Tip: Stay Informed

When you’re in the market for a new job, one job search tip you can’t afford is to ignore industry news and current trends and events. In any job position, you would be expected to keep up with technology and business developments in your field. When you’re job seeking, it’s no different. Recruiting and hiring managers expect applicants and interviewees to know not only the ins and outs of that particular business, but to have an understanding of the impact current news and trends may have on their company. This includes knowing the competitive landscape, target markets and even having an understanding of consumer and social opinion and concerns. Knowing this information can even give you an advantage over other applicants in a job interview. The more prepared you are with knowledge of current industry news and events, the better your elevator pitch and value proposition will be. For example,

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How to Market Yourself Using LinkedIn

How to Market Yourself Using LinkedIn

LinkedIn’s 120 million members make it the largest professional network in the world. It allows for members to maintain and build their professional identities to their contacts, to stay in touch with colleagues and friends, share ideas and explore opportunities. Above all, LinkedIn gives you the tools to market you as you create and build your “brand”. Whether you are looking to promote yourself or your business, expand your client base, get leads, drive traffic or to find a job, here are some things to help you successfully market yourself using LinkedIn.   Keep your LinkedIn profile professional. Display a professionally appropriate photo. Potential employers, not just friends and family, will be viewing your LinkedIn profile so keep that in mind when building your page. Create a bold headline for yourself and make sure your summary is full of keywords that will improve search engine results. Don’t be afraid to

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10 Job Search Tips for 2012

10 Job Search Tips for 2012

In the New Year you may plan on losing 10 lbs. with hopes that new beginnings will bring on new love and relationships. Or perhaps you’ve made a personal vow to stop driving over the speed limit or start calling your grandmother more often. Whatever your resolutions may be for 2012, remaining jobless shouldn’t be one of them. You may be currently employed but ready to finally start the hunt for your dream job. Or maybe you’ve been sitting with your computer at your local coffee shop since the ball dropped in 2011, refreshing your Gmail without hope. Wherever you are in your life, you will forever be waiting, forever searching, if you don’t know how to find what you’re looking for.   Here are some helpful tips on how to make 2012 your year for employment.  1. Know what you want to do before you begin. Before you start

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